Our Philosophy
Primo Chocolab is a small manufacturer of high-quality, single-origin chocolate located in Bali, Indonesia. Primo Chocolab which was founded in the early 2000, takes pride in its capacity to control every aspect of manufacturing excellent cacao product, from the sourcing of cocoa beans to the design and creation of its own bespoke equipment, assuring our clients receive the finest quality chocolate. We collaborate closely with farmers’ collectives and build partnerships in which trust is an essential aspect, and where fair and direct trade is the main priority.
About The Founder
Giuseppe Verdacchi, an Italian architect, founded Primo Chocolate (Now Primo Chocolab) in the early 2000, motivated by his love of chocolate and the ethical treatment of farmers. Giuseppe was raised near the city of Perugia, which is famous for its Perugina Chocolates, and is inspired to open his own factory, producing the highest quality handcrafted chocolate possible.
Primo Chocolab is proud to continue its journey in creating the finest and most sustainably produced chocolate with the goal of producing the finest and most sustainably produced chocolate. From acquiring and testing locally grown cocoa beans to collaborating with farmers who utilize sustainable agricultural methods to investing in research to extract the most premium chocolate taste and aroma possible. Primo's chocolate is created with the community's trust, as well as its ethics and beliefs, in mind.
Our Process
The cocoa beans we source are treated delicately and with the utmost care, using unique protocols depending on each individual source. We roast at low temperatures and grind at low speeds over a long period. The total process takes around 90 hours to create a chocolate bar. This ensures that we can extract the maximum amount of flavour and aroma from the cocoa beans, giving our clients a truly unique chocolate experience.